AI for photorealistic image generation

AI for photorealistic image generation

Images are repeatedly generated from CAD data throughout the entire product development process. Visual representations are essential for making concepts understandable, making decisions and communicating products convincingly both internally and externally. Whether in early design rounds, in coordination with stakeholders or later in marketing and sales: images translate complex 3D data into clear, descriptive information.

This is precisely where AI for image generation comes in and enables a new generation of visual product representations. It automatically generates photorealistic images from 3D or CAD data – quickly, precisely and with minimal hardware requirements. This means that even graphics can be generated efficiently from large amounts of data and complex 3D scenes can be visualised in real time. Customers use the technology to create high-quality product images for marketing, technical presentations or visual approvals – without having to rely on external service providers.

Status quo: classic rendering – high effort, long computing times

Until now, the creation of photorealistic product images required considerable computing effort and specialised hardware. High rendering times per image, complex post-processing and external production loops led to additional costs and delays in the development process.

Solution: faster image generation through intelligent technology

The AI for image generation optimises the entire rendering process. It recognises noisy or incomplete image areas during the calculation and corrects them automatically using a trained neural network.

This produces a finished, high-quality image in the shortest possible time – fully automatically and consistently.

Thanks to direct integration into customer systems, the technology can be seamlessly integrated into existing processes and can also be used in batch processes.

Erzeugtes Bild eines BMW in zwei Stufen
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